Schema: author

WebPage markup should be the cornerstone of all your markup work. WebPage can and should per definition be used on all webpages without exception. Follow our simple, yet deep WebPage markup example to understand how.

In-depth Article JSON-LD example wired into the Xoo universe via Jane Xoo's 1945 pediatric paper, the artifact behind the Person example's claim that she redefined modern healthcare for children. Covers author @id references, the datePublished/dateModified/dateCreated triple, the 110-character headline rule, and Google's three-aspect-ratio image requirement.

In-depth SoftwareApplication JSON-LD example wired into the Xoo universe via XooStructured, Xoo Code Inc.'s flagship cross-platform IDE for authoring JSON-LD schema markup. Shows how the same Offer and AggregateRating pattern from Product applies to intangible digital goods, plus app-specific properties for system requirements, permissions, versioning, and multi-OS support.

An in-depth JSON-LD example for Recipe markup, wired into the Xoo universe as the specific nutritional formula from Jane Xoo's 1945 clinical framework. Learn HowToStep composition, NutritionInformation, ISO 8601 durations, recipeYield as QuantitativeValue, and how a Recipe can be derived from and cross-referenced with an Article.

Review JSON-LD example for a standalone product review with author, rating, review body, date published, and item reviewed. The individual review structure used inside Product, LocalBusiness, Recipe, Book, and Movie.

NewsArticle JSON-LD example for a local business opening reported by the fictional Dunmore Herald. Covers dateline, NewsMediaOrganization as publisher with ethicsPolicy and masthead, speakable for Google Assistant news briefings, the print-edition trio, and @id cross-references to the Xoo Code Shop LocalBusiness.

BlogPosting JSON-LD example for a company blog post about the XooTee t-shirt launch. Covers the Blog container via isPartOf, comment and commentCount for reader discussion, interactionStatistic for engagement metrics, detailed author identity with worksFor cross-reference, and how BlogPosting differs from Article and NewsArticle.

TechArticle JSON-LD example for a developer tutorial on the XooStructured IDE. Covers proficiencyLevel, dependencies, timeRequired in ISO 8601, the CreativeWorkSeries container for documentation sets, and how TechArticle compares to HowTo for instructional content.

Book JSON-LD example for Jane Xoo's 1948 pediatric textbook, the expanded version of her 1945 paper. Covers ISBN, numberOfPages, bookEdition, bookFormat, workExample for editions, inLanguage, the Offers pattern for book pricing, and publisher as Organization with @id cross-references to the Person and Article examples.

ClaimReview JSON-LD example for a fact-check of the claim that Jane Xoo's pediatric framework reduced infant mortality by 60%. Covers claimReviewed, reviewRating with the textual verdict scale, itemReviewed as a Claim with firstAppearance, and how Google uses ClaimReview for the fact-check rich result and label in search results.

QAPage JSON-LD example for a community Q&A thread about XooStructured validation errors. Covers the QAPage/Question/Answer trio, acceptedAnswer vs suggestedAnswer, answerCount, upvoteCount, and how QAPage differs from FAQPage for community-driven question-and-answer content.

Photograph JSON-LD example for a portrait of Jane Xoo from 1945. Covers contentUrl, thumbnail, exifData with PropertyValue pairs, copyrightHolder, acquireLicensePage for licensing, locationCreated with Place, and how Photograph differs from ImageObject for standalone photo pages.

DigitalDocument JSON-LD example for a downloadable PDF whitepaper on structured data ROI. Covers hasDigitalDocumentPermission for access control, encoding with MediaObject for file metadata, pagination, and how DigitalDocument differs from Article for non-HTML published content.

PodcastEpisode JSON-LD example for the Xoo Code podcast discussing structured data with a guest. Covers partOfSeries with PodcastSeries, associatedMedia with AudioObject for the episode file, episodeNumber, seasonNumber, timeRequired, and how podcast markup feeds Google Podcasts and AI-powered podcast discovery.

ViewAction JSON-LD example for viewing a blog post. ViewAction adds no properties of its own; used as potentialAction on CreativeWork to provide a direct link to view content.

SoftwareSourceCode JSON-LD example for the XooStructured IDE open-source validator. Covers codeRepository, programmingLanguage, codeSampleType, runtimePlatform, and targetProduct (the 5 properties unique to SoftwareSourceCode).

LiveBlogPosting JSON-LD example for live XooCon coverage. Covers coverageStartTime, coverageEndTime, and liveBlogUpdate (the 3 properties unique to LiveBlogPosting), plus Google's live blog rich result.

AudioObject JSON-LD example for the Xoo Code podcast episode audio file. Covers caption, transcript, and embeddedTextCaption (the 3 properties unique to AudioObject), plus contentUrl, encodingFormat, and duration.

DiscussionForumPosting JSON-LD example for a community forum thread. DiscussionForumPosting adds no properties of its own; used for forum posts, Reddit-style threads, and community Q&A.

ScholarlyArticle JSON-LD example for Jane Xoo's 1945 paper. ScholarlyArticle adds no properties of its own; used for peer-reviewed academic papers, journal articles, and research publications.

WebApplication JSON-LD example for the XooCode structured data testing tool. WebApplication adds one property (browserRequirements) on top of SoftwareApplication.

MobileApplication JSON-LD example for a fictional XooCode mobile app. MobileApplication adds one property (carrierRequirements) on top of SoftwareApplication.

CreativeWork JSON-LD example for a whitepaper publication. CreativeWork is the parent of Article, Book, Movie, SoftwareApplication, and 100+ other types. Covers the most important of its 121 direct properties: author, datePublished, publisher, license, citation, and isPartOf.

MediaObject JSON-LD example for a downloadable PDF report. MediaObject is the parent of VideoObject, AudioObject, and ImageObject. Covers the most important of its 20 direct properties: contentUrl, encodingFormat, contentSize, duration, uploadDate, and requiresSubscription.

Comment JSON-LD example for a blog post reply. Covers downvoteCount, upvoteCount, parentItem, and sharedContent (the 4 properties unique to Comment), plus how to structure comment threads with nested replies.

PodcastSeries JSON-LD example for the Xoo Code podcast. Covers webFeed and actor (the 2 properties unique to PodcastSeries), plus how PodcastSeries connects to PodcastEpisode and PodcastSeason.

Report JSON-LD example for a Xoo Code transparency report. Report adds one property (reportNumber) on top of Article. Used for official reports, annual reports, transparency reports, government reports, and research reports.

Thesis JSON-LD example for a doctoral dissertation. Thesis adds one property (inSupportOf) on top of CreativeWork. Used for theses, dissertations, and academic qualification documents. Lives in the bib schema.org extension.

Map JSON-LD example for a museum venue map. Covers the mapType property with the full MapCategoryType enumeration (ParkingMap, SeatingMap, TransitMap, VenueMap) and how Map relates to downloadable site plans, seating charts, and transit diagrams.

SocialMediaPosting JSON-LD example for a microblog post with a shared image. SocialMediaPosting is an Article subtype that adds one property, sharedContent, for the embedded asset being shared or quoted. It is the parent of BlogPosting and DiscussionForumPosting.

AdvertiserContentArticle JSON-LD example for sponsored editorial content. Google's spam policy requires paid editorial to be clearly marked; AdvertiserContentArticle is the machine-readable half of that disclosure.

SatiricalArticle JSON-LD stub for satire and parody articles. Direct Article subtype with no unique properties.

ReportageNewsArticle JSON-LD stub for journalistic news reports based on direct observation and verification. Pending NewsArticle subtype with no unique properties.

OpinionNewsArticle JSON-LD stub for opinion columns, editorials, and op-eds. Pending NewsArticle subtype with no unique properties.

AnalysisNewsArticle JSON-LD stub for explainers, deep-dives, and analysis of news events. Pending NewsArticle subtype with no unique properties.

ReviewNewsArticle JSON-LD stub for news reviews (restaurant reviews, film reviews, product reviews as news pieces). Pending NewsArticle subtype; for a standalone Review without the news wrapper, use the Review type directly.

BackgroundNewsArticle JSON-LD stub for background explainers that provide context for unfolding news events. Pending NewsArticle subtype with no unique properties.

AskPublicNewsArticle JSON-LD stub for public-Q-and-A news pieces, reader-question columns, and civic dialogue formats. Pending NewsArticle subtype with no unique properties.

PublicationIssue JSON-LD example for a single issue of a Periodical. Adds issueNumber, pageStart, pageEnd, and pagination properties.

BookSeries JSON-LD stub for a series of books. CreativeWorkSeries subtype with no unique properties. Books in the series link via hasPart.

Claim JSON-LD example for a factual claim being fact-checked. Claim is a CreativeWork subtype adding appearance, firstAppearance, and claimInterpreter. It is the canonical itemReviewed target inside a ClaimReview.

ComicSeries JSON-LD stub for recurring comic book series. Periodical subtype with no unique properties. Inherits the full Periodical vocabulary; individual issues are ComicIssue.

ComicStory JSON-LD example for a single interior story or cover within a comic. CreativeWork subtype adding the comics creative-team properties: artist, colorist, inker, letterer, penciler.

Chapter JSON-LD example for a single chapter in a book. CreativeWork subtype adding pageStart, pageEnd, and pagination properties. Chapter links to its Book via isPartOf.

Atlas JSON-LD stub for a bound collection of maps. CreativeWork subtype with no unique properties. Included Maps attach via hasPart.

Game JSON-LD example for the parent type behind VideoGame. CreativeWork subtype adding 5 game properties: characterAttribute, gameItem, gameLocation, numberOfPlayers, quest. Covers board games, RPGs, TTRPGs, and electronic games generically.

Guide JSON-LD example for a buying guide, product recommendation guide, or ranked list. Pending CreativeWork subtype adding category and reviewAspect.

AmpStory JSON-LD stub for an AMP Story (visual, full-screen, tap-through content format). Dual-inherits from CreativeWork and MediaObject. Note: Google has deprecated Web Stories / AMP Stories in Search as of 2024.

Manuscript JSON-LD stub for a handwritten book, document, or piece of music. Pending CreativeWork subtype with no unique properties; relies on inherited material, author, dateCreated.

Rating JSON-LD example for the parent type behind AggregateRating and EndorsementRating. Adds 6 direct properties: ratingValue, bestRating, worstRating, ratingExplanation, reviewAspect, author.

EndorsementRating JSON-LD stub for formal endorsements and pledges. Direct Rating subtype with no unique properties.

CriticReview JSON-LD stub for professional critic reviews. Direct Review subtype with no unique properties. Signals professional vs amateur reviewer.

UserReview JSON-LD stub for end-user reviews (consumers, purchasers, attendees). Direct Review subtype with no unique properties. Contrasts with CriticReview for professional reviews.

EmployerReview JSON-LD example for reviews of an Organization in its role as an employer (Glassdoor-style reviews). Pending Review subtype with no unique properties.

MedicalWebPage JSON-LD example for patient-education and clinical-reference pages. WebPage subtype with aspect and medicalAudience.

ExercisePlan JSON-LD example for a structured exercise programme. Dual-inherits PhysicalActivity (via LifestyleModification) and CreativeWork. 8 direct properties.

Diet JSON-LD example for a dietary plan (Mediterranean, DASH, low-FODMAP). Dual-inherits LifestyleModification and CreativeWork. Properties: dietFeatures, endorsers, expertConsiderations, physiologicalBenefits, risks.

NoteDigitalDocument JSON-LD example for a note document (Apple Notes, OneNote, Evernote entry). Direct DigitalDocument subtype with no unique properties.

PresentationDigitalDocument JSON-LD example for a slide deck (Keynote, PowerPoint, Google Slides). Direct DigitalDocument subtype with no unique properties.

TextDigitalDocument JSON-LD example for a long-form text document (Word, Pages, Google Docs). Direct DigitalDocument subtype with no unique properties.

Question JSON-LD example for Q&A, FAQ, and quiz content. Comment subtype carrying acceptedAnswer, suggestedAnswer, answerCount, eduQuestionType. The node Google reads for Q&A rich results and quiz LearningResource pages.

APIReference JSON-LD example for API documentation pages. TechArticle subtype carrying assembly, assemblyVersion, targetPlatform, programmingModel, executableLibraryName for language / framework / version scoping.

Answer JSON-LD example — Comment subtype with answerExplanation and parentItem. Half of the Q&A rich-result pair with Question.

Audiobook JSON-LD example — AudioObject + Book dual-inheritance with readBy and duration. Google Podcasts / audiobook knowledge panel.

MedicalScholarlyArticle JSON-LD reference — ScholarlyArticle subtype carrying publicationType. For peer-reviewed medical literature.