Schema: Offer

In-depth Product JSON-LD example wired into the Xoo universe via XooTee, a premium t-shirt sold by Xoo Code Inc. at the Dunmore store. Covers Offer, AggregateRating, Review, and @id reuse in one example.

In-depth SoftwareApplication JSON-LD example wired into the Xoo universe via XooStructured, Xoo Code Inc.'s flagship cross-platform IDE for authoring JSON-LD schema markup. Shows how the same Offer and AggregateRating pattern from Product applies to intangible digital goods, plus app-specific properties for system requirements, permissions, versioning, and multi-OS support.

In-depth Course JSON-LD example wired into the Xoo universe as PED-412, the Royal Institute of Medicine graduate course where students read Jane Xoo's 1945 paper as required material. Covers the critical distinction between Course (the abstract concept) and CourseInstance (specific scheduled offerings), the hasCourseInstance linking pattern, and ISO 8601 durations for timeRequired and courseWorkload.

Service JSON-LD example for the Xoo Code Schema Markup Audit, a professional service Xoo Code Inc. offers on top of the XooStructured IDE. Covers the OfferCatalog composition pattern with tiered pricing, ServiceChannel for access points, structured areaServed, and the subtype-selection lesson applied to service types.

Offer JSON-LD example for a product listing with price, currency, availability, item condition, seller cross-reference, valid-through date, and merchant return policy. The building block that makes Product, Event, and Service eligible for rich results.

Book JSON-LD example for Jane Xoo's 1948 pediatric textbook, the expanded version of her 1945 paper. Covers ISBN, numberOfPages, bookEdition, bookFormat, workExample for editions, inLanguage, the Offers pattern for book pricing, and publisher as Organization with @id cross-references to the Person and Article examples.

Movie JSON-LD example for a documentary about Jane Xoo's pediatric work. Covers director, actor, duration in ISO 8601, contentRating, releasedEvent for premiere details, aggregateRating, review with nested Rating, and the WatchAction pattern for streaming links that Google uses to build the movie knowledge panel.

MusicRecording JSON-LD example for a film score track from The Children's Doctor documentary. Covers byArtist, recordingOf with MusicComposition and ISWC code, ISRC code, inAlbum cross-reference, duration in ISO 8601, and ListenAction for streaming links.

Restaurant JSON-LD example for a casual grill in downtown Dunmore. Covers servesCuisine, hasMenu with Menu/MenuSection/MenuItem hierarchy, acceptsReservations, priceRange, and the full LocalBusiness property set including address, geo, openingHours, and aggregateRating.

MusicEvent JSON-LD example for a live concert by The Copenhagen Ensemble at The Thunderdome. Covers performer as MusicGroup, workPerformed for linking to compositions, doorTime vs startDate, ticket offers, and how MusicEvent differs from generic Event for concerts and live performances.

SportsEvent JSON-LD example for a Dunmore Dynamos basketball game. Covers homeTeam and awayTeam as SportsTeam references, the generic competitor property for individual sports, sport, and how SportsEvent connects to SportsTeam entities in the knowledge graph.

SaleEvent JSON-LD example for a seasonal XooTee clearance at the Dunmore store. Covers how to structure sale offers with itemOffered, the difference between SaleEvent offers and Product offers, in-store vs online sales via eventAttendanceMode, and when to use SaleEvent instead of BusinessEvent.

EducationEvent JSON-LD example for a hands-on schema markup workshop at the Xoo Code Shop. Covers teaches, assesses, and educationalLevel (the 3 properties unique to EducationEvent), plus how EducationEvent differs from Course and why the instructor goes in performer.

ExhibitionEvent JSON-LD example for a photography exhibition at Xoo Gallery. Covers workFeatured for linking exhibited works, the difference between ExhibitionEvent and a gallery's event property, organizer as an ArtGallery, and how exhibition runs differ from one-night events.

ScreeningEvent JSON-LD example for the US premiere of The Children's Doctor documentary at The Thunderdome. Covers workPresented for linking to Movie, videoFormat (HD, IMAX, 3D), subtitleLanguage with BCP 47 codes, and how ScreeningEvent differs from Movie's releasedEvent.

ChildrensEvent JSON-LD example for a kids' coding camp. ChildrensEvent adds no properties of its own; see the full Event example for a complete property walkthrough.

ComedyEvent JSON-LD example for a stand-up comedy night. ComedyEvent adds no properties of its own; see the full Event example for a complete property walkthrough.

Conference event JSON-LD example for XooCon 2026. Shows how to mark up a multi-day conference with sub-events, speakers, and ticket tiers using schema.org Event properties.

DanceEvent JSON-LD example for a community dance performance. DanceEvent adds no properties of its own; see the full Event example for a complete property walkthrough.

FoodEvent JSON-LD example for a tasting menu night at The Dunmore Grill. FoodEvent adds no properties of its own; see the full Event example for a complete property walkthrough.

Hackathon JSON-LD example for a schema markup hackathon at The Thunderdome. Hackathon adds no properties of its own; see the full Event example for a complete property walkthrough.

PerformingArtsEvent JSON-LD example for a multi-act performing arts showcase. Use more specific subtypes (MusicEvent, DanceEvent, TheaterEvent, ComedyEvent) when the genre is known.

TheaterEvent JSON-LD example for a community theater performance. TheaterEvent adds no properties of its own; see the full Event example for a complete property walkthrough.

CourseInstance JSON-LD example for the Fall 2026 offering of PED-412, a pediatric medicine course. Covers courseMode, courseSchedule with Schedule, courseWorkload, instructor (the 4 properties unique to CourseInstance), and how CourseInstance relates to Course.

Vehicle JSON-LD example for a used car listing. Covers the 39 properties unique to Vehicle including VIN, mileage, fuel type, engine specs, drive wheel configuration enums, and how Vehicle markup feeds Google's vehicle listing rich result.

Car JSON-LD example for a used sedan listing. Car inherits all 39 Vehicle properties and adds acrissCode (rental classification) and roofLoad. Covers when to use Car vs Vehicle and the Google vehicle listing rich result.

ProductGroup JSON-LD example for XooTee Classic in multiple sizes and colors. Covers hasVariant, variesBy, and productGroupID (the 3 properties unique to ProductGroup), plus the variant linking pattern with Product entities.

ProductModel JSON-LD example for the XooStructured IDE product specification. Covers isVariantOf, predecessorOf, successorOf (the 3 properties unique to ProductModel), and how ProductModel differs from Product and ProductGroup.

Drug JSON-LD example for a fictional pediatric fever reducer. Covers the most important of Drug's 29 unique properties: activeIngredient, dosageForm, prescriptionStatus, interactingDrug, pregnancyCategory, and the dual inheritance from Product and MedicalEntity.

IndividualProduct JSON-LD example for a specific XooTee with a serial number. IndividualProduct adds one property (serialNumber) to distinguish a single identifiable unit from a generic product listing.

ProductCollection JSON-LD example for a Xoo gift bundle. ProductCollection adds one property (includesObject) to describe a set of products sold together as a single offer.

SomeProducts JSON-LD example for bulk XooTee inventory. SomeProducts adds one property (inventoryLevel) for describing a quantity of similar products available in stock.

DietarySupplement JSON-LD example for a vitamin product. DietarySupplement has 10 unique properties covering active ingredients, dosage, safety, and legal status for supplements taken orally.

BusOrCoach JSON-LD example for a tour bus. BusOrCoach extends Vehicle with one property (acrissCode) for bus and coach rental classification.

Motorcycle JSON-LD example for a used motorcycle listing. Motorcycle adds no properties of its own; all 39 Vehicle properties apply.

MotorizedBicycle JSON-LD example for an e-bike listing. MotorizedBicycle adds no properties of its own; all 39 Vehicle properties apply to motorized bicycles, e-bikes, and mopeds.

AggregateOffer JSON-LD example for XooTee Classic sold by multiple retailers. Covers highPrice, lowPrice, and offerCount (the 3 properties unique to AggregateOffer), plus when to use AggregateOffer vs multiple Offer objects.

Order JSON-LD example for a XooTee purchase confirmation. Covers the 20 properties unique to Order including orderStatus enum, acceptedOffer, orderedItem, orderDelivery, paymentMethod, discount, and customer.

Menu JSON-LD example for The Dunmore Grill's dinner menu. Covers hasMenuSection and hasMenuItem (the 2 properties unique to Menu), plus MenuItem with offers for pricing and MenuSection for course grouping.

WebApplication JSON-LD example for the XooCode structured data testing tool. WebApplication adds one property (browserRequirements) on top of SoftwareApplication.

MobileApplication JSON-LD example for a fictional XooCode mobile app. MobileApplication adds one property (carrierRequirements) on top of SoftwareApplication.

TrainTrip JSON-LD example for a northeast corridor rail journey. Covers the 6 properties unique to TrainTrip: departureStation, arrivalStation, departurePlatform, arrivalPlatform, trainName, trainNumber.

BusTrip JSON-LD example for a local bus route from Scranton to Dunmore. Covers the 4 properties unique to BusTrip: departureBusStop, arrivalBusStop, busName, busNumber.

BoatTrip JSON-LD example for a Copenhagen-Oslo ferry. BoatTrip adds 2 properties (departureBoatTerminal, arrivalBoatTerminal) for ferry and cruise routes.

Trip JSON-LD example for the parent type behind Flight, TrainTrip, BusTrip, and BoatTrip. Covers the shared Trip properties (departureTime, arrivalTime, provider, offers, itinerary, subTrip, partOfTrip) that every reservation-backed travel segment inherits.

StructuredValue JSON-LD example for the parent type behind GeoCoordinates, MonetaryAmount, QuantitativeValue, PropertyValue, ContactPoint, OpeningHoursSpecification, OfferShippingDetails, PostalAddress, and many more. Covers when structured objects beat free-text strings and how the StructuredValue family composes inside other types.

VideoGame JSON-LD example for an electronic game. Inherits from both Game and SoftwareApplication, adding 10 properties: actor, cheatCode, director, gameEdition, gamePlatform, gameServer, gameTip, musicBy, playMode, trailer. Covers GamePlayMode enum (CoOp, MultiPlayer, SinglePlayer).

FoodService JSON-LD stub for a food service offering: breakfast, lunch, dinner, room service, banquet catering, meal delivery. Service subtype with no unique properties.

Florist JSON-LD stub for flower shops. Direct Store subtype with no unique properties.

ParkingFacility JSON-LD stub for parking lots and garages. Direct CivicStructure subtype with no unique properties.

EmergencyService JSON-LD example for emergency-response organisations: fire departments, police departments, EMS/ambulance services, coast guard, mountain rescue. Direct LocalBusiness subtype and parent of FireStation and PoliceStation.

SelfStorage JSON-LD stub for self-storage facilities. Direct LocalBusiness subtype with no unique properties.

TravelAgency JSON-LD stub for travel agencies and tour operators. Direct LocalBusiness subtype with no unique properties.

TouristTrip JSON-LD example for a guided or packaged tourist trip. Trip subtype adding touristType (Audience or Text).

Demand JSON-LD example, the mirror-image of Offer for buyer-side (wanted-to-buy) signals. Direct Intangible, 30+ properties shared with Offer (availability, eligibleRegion, priceSpecification, itemOffered).

UnitPriceSpecification JSON-LD example for per-unit and subscription pricing. PriceSpecification subtype adding unitCode, unitText, referenceQuantity, billingDuration, billingIncrement, priceType.

DeliveryChargeSpecification JSON-LD example for shipping-fee rules on Offers and OfferShippingDetails. PriceSpecification subtype adding appliesToDeliveryMethod and areaServed.

PaymentChargeSpecification JSON-LD example for payment-method surcharges (credit-card fees, bank-transfer fees). PriceSpecification subtype adding appliesToPaymentMethod.

CompoundPriceSpecification JSON-LD example for bundled pricing with multiple components (base fare + taxes + fees). PriceSpecification subtype with priceComponent and priceType.

TypeAndQuantityNode JSON-LD example for bundle components and order line items: a reusable (product, quantity, business-function, unit) tuple. StructuredValue subtype from the GoodRelations vocabulary.

WarrantyPromise JSON-LD example for product warranty structured data. StructuredValue subtype with durationOfWarranty (QuantitativeValue) and warrantyScope (WarrantyScope enumeration).

EnergyConsumptionDetails JSON-LD example for EU / US energy-label structured data on appliances and vehicles. Intangible with hasEnergyEfficiencyCategory and min/max scale bounds.

VeterinaryCare JSON-LD example for a veterinary practice. Direct MedicalOrganization subtype for animal-healthcare providers. No unique properties.

Optician JSON-LD example for an eyeglass and contact-lens retailer. Direct MedicalBusiness subtype (a LocalBusiness specialty). No unique properties.

FireStation JSON-LD example for a fire station. Dual-inherits CivicStructure + EmergencyService. 24/7 hours, engine company info, community education programmes.

PoliceStation JSON-LD example for a police station. Dual-inherits CivicStructure + EmergencyService. 24/7 emergency coverage + records-counter hours, services like fingerprinting and reporting.

Crematorium JSON-LD example for a cremation facility. Direct CivicStructure subtype. No unique properties; commonly paired with FuneralParlor services via hasOfferCatalog.

TaxiService JSON-LD example for a taxi or ride-hire service. Direct Service subtype. Covers areaServed, hoursAvailable, provider (Organization), providerMobility, offers. The canonical type (supersedes the old Taxi type).

MenuSection JSON-LD example for a named section of a restaurant menu. CreativeWork subtype with hasMenuItem and hasMenuSection (recursive).

MenuItem JSON-LD example for a single menu entry. Intangible subtype with menuAddOn, nutrition, offers, suitableForDiet.

ItemPage JSON-LD example for a page focused on a single item (product, article, person). Direct WebPage subtype with no unique properties.

RealEstateListing JSON-LD example for a property-listing page (sale or rent). WebPage subtype with datePosted and leaseLength.

EducationalOccupationalProgram JSON-LD example for a degree / certificate / apprenticeship programme. Intangible with 23 direct properties covering application, credits, cost, duration, and outcomes.

DeliveryMethod JSON-LD reference. 8-value Enumeration (ParcelService, LockerDelivery, OnSitePickup + 5 DeliveryMode* values) plus named-carrier subclasses (DHL, FederalExpress, UPS). Used as appliesToDeliveryMethod / availableDeliveryMethod / hasDeliveryMethod.

PaymentMethod JSON-LD reference. 8-value Enumeration + PaymentCard / PaymentService subclasses. Used as paymentMethod, acceptedPaymentMethod, appliesToPaymentMethod.

OfferForLease JSON-LD example for a lease-out offer (rental, leasing, subscription rental). Direct Offer subtype with no unique properties; businessFunction is implicitly LeaseOut.

OfferForPurchase JSON-LD example for a sell-out offer (standard retail). Direct Offer subtype with no unique properties; businessFunction is implicitly Sell.

ActionAccessSpecification JSON-LD example for geographic / subscription / date constraints on an Action. Intangible with 7 direct properties.

PriceSpecification JSON-LD example for the root of the schema.org pricing tree. StructuredValue subtype carrying price, priceCurrency, validFrom / validThrough, eligibleQuantity, eligibleTransactionVolume, minPrice / maxPrice, and VAT flagging.

OfferShippingDetails JSON-LD example for Google's merchant listing shippingDetails rich result. Carries shippingRate, shippingDestination, deliveryTime, and the product's dimensions / weight for carrier-aware rate quotes.

MediaSubscription JSON-LD reference — Intangible with expectsAcceptanceOf and authenticator. Used with ActionAccessSpecification and Movie/Article.requiresSubscription for paywall / subscription markup.