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HomeGoodsStore

HomeGoodsStore is a direct Store subtype for household goods, kitchenware, bedding, and decor retailers. For furniture-first shops prefer FurnitureStore.

Full example of schema.org/HomeGoodsStore json-ld markup

The markup is verified as valid with Rich Results Test from Google.

schema.org/HomeGoodsStore
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HomeGoodsStore",
  "name": "Dunmore Home Goods",
  "address": { "@type": "PostalAddress", "streetAddress": "220 Scranton Rd", "addressLocality": "Dunmore", "addressRegion": "PA", "postalCode": "18512", "addressCountry": "US" },
  "telephone": "+1-570-555-0431",
  "openingHours": "Mo-Sa 10:00-21:00, Su 11:00-18:00",
  "priceRange": "$$",
  "url": "https://xoocode.com/shops/dunmore-home-goods"
}
</script>

Minimal valid version

The smallest markup that still produces a valid HomeGoodsStore entity. Use it as the floor. Reach for the advanced example above when you want search engines and AI agents to understand more about your content.

schema.org/HomeGoodsStore (minimal)
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HomeGoodsStore",
  "name": "Dunmore Home Goods",
  "address": { "@type": "PostalAddress", "streetAddress": "220 Scranton Rd", "addressLocality": "Dunmore", "addressRegion": "PA", "postalCode": "18512", "addressCountry": "US" }
}
</script>

Google rich results this unlocks

HomeGoodsStore is a structural type. It does not produce a rich result on its own.

Its value comes from combining it with a primary type whose markup earns a rich result (Article, Product, Event, and so on). HomeGoodsStore becomes the trunk that the primary type branches off viamainEntityorbreadcrumb. Include it on every page as the backbone of your markup.

Common HomeGoodsStore mistakes

Mistakes that pass validation but silently fail to earn rich results or mislead consumers walking the graph. Avoid these and your markup will be ahead of most sites in the wild.

  1. 01

    Using HomeGoodsStore as a default

    Wrong
    HomeGoodsStore for any homewares-adjacent retailer
    Right
    Pick the specific subtype (FurnitureStore, HardwareStore) when it fits

    HomeGoodsStore is useful for broad household retailers, but specific subtypes rank better on narrow searches.

Schema properties in this example

HomeGoodsStoreStoreLocalBusinessnameaddressPostalAddressstreetAddressaddressLocalityaddressRegionpostalCodeaddressCountrytelephoneopeningHourspriceRangeurlFurnitureStore

About the example data

"Dunmore Home Goods", a fictional household-essentials retailer.

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