PetStore
PetStore is a direct Store subtype for pet supply shops and live-animal retailers. It adds no properties of its own. For veterinary services, use VeterinaryCare, which sits under MedicalBusiness.
Full example of schema.org/PetStore json-ld markup
The markup is verified as valid with Rich Results Test from Google.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "PetStore",
"name": "Lackawanna Pet Supply",
"address": { "@type": "PostalAddress", "streetAddress": "175 Scranton Rd", "addressLocality": "Dunmore", "addressRegion": "PA", "postalCode": "18512", "addressCountry": "US" },
"telephone": "+1-570-555-0521",
"openingHours": "Mo-Sa 09:00-20:00, Su 10:00-18:00",
"priceRange": "$$",
"url": "https://xoocode.com/shops/lackawanna-pet-supply"
}
</script>Minimal valid version
The smallest markup that still produces a valid PetStore entity. Use it as the floor. Reach for the advanced example above when you want search engines and AI agents to understand more about your content.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "PetStore",
"name": "Lackawanna Pet Supply",
"address": { "@type": "PostalAddress", "streetAddress": "175 Scranton Rd", "addressLocality": "Dunmore", "addressRegion": "PA", "postalCode": "18512", "addressCountry": "US" }
}
</script>Google rich results this unlocks
PetStore is a structural type. It does not produce a rich result on its own.
Its value comes from combining it with a primary type whose markup earns a rich result (Article, Product, Event, and so on). PetStore becomes the trunk that the primary type branches off viamainEntityorbreadcrumb. Include it on every page as the backbone of your markup.
Common PetStore mistakes
Mistakes that pass validation but silently fail to earn rich results or mislead consumers walking the graph. Avoid these and your markup will be ahead of most sites in the wild.
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Using PetStore for a veterinary clinic
WrongPetStore on a vet officeRightVeterinaryCare (MedicalBusiness subtype) for clinics; PetStore for retailVeterinary services are medical, not retail. VeterinaryCare unlocks the medical-business property set.
Schema properties in this example
About the example data
"Lackawanna Pet Supply", a fictional pet shop.
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