HardwareStore

HardwareStore is a direct Store subtype for hardware shops: tools, building materials, fasteners, paint, plumbing and electrical supplies. It adds no properties of its own.

Full example of schema.org/HardwareStore json-ld markup

The markup is verified as valid with Rich Results Test from Google.

schema.org/HardwareStore

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HardwareStore",
  "name": "Dunmore Hardware",
  "address": { "@type": "PostalAddress", "streetAddress": "135 Main St", "addressLocality": "Dunmore", "addressRegion": "PA", "postalCode": "18512", "addressCountry": "US" },
  "telephone": "+1-570-555-0411",
  "openingHours": "Mo-Fr 07:00-20:00, Sa 07:00-18:00, Su 09:00-16:00",
  "priceRange": "$$",
  "url": "https://xoocode.com/shops/dunmore-hardware"
}
</script>

Minimal valid version

The smallest markup that still produces a valid HardwareStore entity. Use it as the floor. Reach for the advanced example above when you want search engines and AI agents to understand more about your content.

schema.org/HardwareStore (minimal)

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HardwareStore",
  "name": "Dunmore Hardware",
  "address": { "@type": "PostalAddress", "streetAddress": "135 Main St", "addressLocality": "Dunmore", "addressRegion": "PA", "postalCode": "18512", "addressCountry": "US" }
}
</script>

Google rich results this unlocks

HardwareStore is a structural type. It does not produce a rich result on its own.

Its value comes from combining it with a primary type whose markup earns a rich result (Article, Product, Event, and so on). HardwareStore becomes the trunk that the primary type branches off viamainEntityorbreadcrumb. Include it on every page as the backbone of your markup.

Common HardwareStore mistakes

Mistakes that pass validation but silently fail to earn rich results or mislead consumers walking the graph. Avoid these and your markup will be ahead of most sites in the wild.

01
Using HomeGoodsStore for hardware
Wrong
```
HomeGoodsStore on a tool-and-fastener shop
```
Right
```
HardwareStore for tools and building supplies; HomeGoodsStore for furnishings and decor
```
'Hardware store' vs 'home goods store' are very different search intents. Pick the specific subtype.

Schema properties in this example

HardwareStore Store LocalBusiness name address PostalAddress streetAddress addressLocality addressRegion postalCode addressCountry telephone openingHours priceRange url

About the example data

"Dunmore Hardware", a fictional independent hardware store on Main Street.

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