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LoseAction

LoseAction is an AchieveAction subtype. Property: winner.

Full example of schema.org/LoseAction json-ld markup

The markup is verified as valid with Rich Results Test from Google.

schema.org/LoseAction
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LoseAction",
  "agent": { "@type": "Person", "name": "Runner-up" },
  "winner": { "@type": "Person", "name": "Sam Xoo" }
}
</script>

Minimal valid version

The smallest markup that still produces a valid LoseAction entity. Use it as the floor. Reach for the advanced example above when you want search engines and AI agents to understand more about your content.

schema.org/LoseAction (minimal)
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LoseAction",
  "winner": { "@type": "Person", "name": "Winner" }
}
</script>

Google rich results this unlocks

LoseAction is a structural type. It does not produce a rich result on its own.

Its value comes from combining it with a primary type whose markup earns a rich result (Article, Product, Event, and so on). LoseAction becomes the trunk that the primary type branches off viamainEntityorbreadcrumb. Include it on every page as the backbone of your markup.

Common LoseAction mistakes

Mistakes that pass validation but silently fail to earn rich results or mislead consumers walking the graph. Avoid these and your markup will be ahead of most sites in the wild.

  1. 01

    Missing winner

    Wrong
    LoseAction without winner
    Right
    Include winner — Lose/Win are paired

    Mirror verbs depend on the counterparty.

Schema properties in this example

About the example data

A runner-up record in the Thunderdome race.

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